My Big MLS Rant

I wrote this little rant about Major League Soccer for one of my London Chronicles pieces over at Elevation Radio. Except it is horrendously off topic so did a little bit of self editing. I can post it here though.... enjoy!


Now, last week I got a wrapping of the knuckles for making fun of David Beckham's beard. To quote Mr. Elevation - “He is all (MLS) has”. Well, once again, you don't have him. It is all but a done deal now that will see Sir David of Beckham return to Milan in order to ensure he gets his ticket to South Africa for the World Cup. Let's look at this two ways (as The Premiership isn't that full of scandal this week, I have some column space).

It is very, very good for England. Beckham lifts England. Not having Beckham in the England squad is awfully reminiscent of the mismanagement of England from a few years ago. He can still distribute the ball and deal with dead ball situations better than anyone else in that squad. When he was initially dropped, the argument was that he was not a part of England's future. That was true. He is still a massive part of England's present. Being in Milan will see Beckham gearing up for his last World Cup playing in one of the world's top leagues and for one of the world's top teams. Now, let's see if he continues his tradition of breaking his foot just before the tournament starts...
The down side is it shows MLS up for what it sort of is. I watch a fair bit of MLS when it's on ESPN over here. I mean absolutely no offence, but the standard isn't great. Football in the States has a lot of potential – just look at how good the USA National Team are – but MLS by their very nature are choking the game. I'm not even talking about player quality, as that can only get better as more young people choose to play soccer and the collegiate game improves. I'm talking in the nature of it's set up.



The season is out of sync with Europe as MLS team's can't play in the winter due to sharing stadia with NLF teams. The salary cap, draft and player caps that are present in MLS are unique to US soccer, and incompatible with the rest of the world. In terms of soccer, I also have real issues with the two conference system, although with the massive distances teams have to travel it is more than understandable.



I suppose it boils down to this – MLS will never, ever be able to integrate itself into the world game while it insists on it's current model. I know a lot of it is designed to give sustained growth both financially and in terms of player development, but it cannot work. You cannot expect one league to be able to join in when it does absolutely everything differently. This isn't like the designated hitter rule. This is square shape into a round hole stuff. If Chelsea wanted to sign Landon Donavan for about £7m (a fair price, probably) then LA Galaxy would see about £250,000 of that money. They couldn't go out and spend it all to replace him. This is the only league where that happens.



I really, really want soccer to take off in the States. Soccer has been 'on the brink' since the 70's, except nobody has dared to shove their chips onto the table and put the ante up. Look at the short term exposure that Beckham got. Now imagine if that was happening every season, because the MLS was viable option for top players. Top players attract top sponsors, which attracts top TV and fans through the turnstiles. Imagine if the MLS could field competitive sides against top European clubs. Imagine if when a player like Robinho gets unsettled and could move on, he could just as likely play in Houston as he could Barcelona.



MLS needs to take a look at Manchester City and Chelsea. They were pushed that next step by throwing money at it. I know I bemoan the money in football, but if it was used to propel soccer in the States then it would be a glorious thing. It would equal the karma.



Beckham must have repaid most, if not all and then some, of his price tag back in merchandising and marketing rights for LA Galaxy. If the New York Red Bulls threw $100m at Anelka, or if the Chicago Fire threw $200m Tevez, or whatever, it would get a fair bit of interest as well. It would also sustain interest. Players of that calibre also sustain financial interest, which is equal to that of fans.



Also, are you telling me that between any sports' minor league teams, colleges, midweek use of NFL stadiums and the like, MLS can't find a few 20,000 capacity venues to use during the winter? Are you telling me Red Bull or Mark Cuban don't have an extra $500m to invest?



More to the point, MLS appears to think that attracting one or two big players and money is the be all and end all. The absolute number one problem they have, even above the way the league is made up, is that no non-American player really cares about winning the MLS Cup. The reason some players are so desperate to play in The Premiership, Serie A, La Liga and the rest of them is because they are prestigious. To be able to say you won two or three of the biggest leagues in the world in your career is huge. It puts you in another class of athlete. It needs to be something an athlete wants to do. MLS won't take off overnight. Nor will it be able to slowly burble into life, like it is trying to do now. If the MLS puts in serious money and effort into recruiting players like Beckham, and spread the players around the league, the league itself becomes more prestigious. The league becomes a more viable option for players both financially and competitively. The increase in sponsor, TV and fan interest means bigger growth. Only then can the MLS really shine.